Sun Day


Not waiting for the weekend.

As time goes by, we tend to get stuck between our busy lives and crowded minds, often forgetting about the things that make us the happiest. Our routine gets us counting the days until the weekend, when we can finally enjoy ourselves for a few hours a week.

From this day on, Cru Swimwear wants you to stop postponing happiness. Our new 2021 Sun Day Collection stands for having a good time, any time - life’s just too short to wait for the weekend.

So try and enjoy the little things in life. Dare to take them all. Take the beaches and the pools. Take the gardens, the plants and the flowers. Take both nature and asphalt. Past and present. Read new books. Play old CDs. Go to restaurants in a bikini. Cherish life-long friends and have them by your side in night outs, day outs, sunsets, dawns, and everything in between.

Celebrate your body: at Cru, all our products are carefully handmade with genuine care, from local female artisans to women worldwide. We're sure to follow strict quality patterns in order to create unique pieces for life. All our swimwear is crafted locally, with no pollution but rather with a great sense of conscious production. Moreover, if you feel like having a custom-made piece to perfectly fit your body's natural curves, send us your measures and we'll arrange it - free of any extra fees. Just promise us you'll seize the day. We promise we'll do it too.

Make the most of your day, and you'll make the most of your life. Every sun day - either during the week or at the weekend.

See you at the beach,

Cru Swimwear

 
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Credits

Photography @filipe_neto
Campaign Concept @jetfightertom & @cruswimwear
Production @cruswimwear & @veraalbranco